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Rise of the Micro-Brands. A live interview hosted by Norman Farrar AKA ”The Beard Guy”. Norm digs into current trends, the latest tips, and advice from experts in the eCommerce, Amazon FBA and online business world. Listeners will walk away with actionable tips that they can apply immediately to their business. Norm and his guests don’t give you get-rich-quick tips, they give sound advice to help you manage and grow your business.
Episodes

Tuesday Mar 23, 2021
Amazon's Hidden Rules Strategies w/ Ashley Armstrong - Ep.116 - Lunch With Norm
Tuesday Mar 23, 2021
Tuesday Mar 23, 2021
Best selling author of ‘The Hidden Rules Expert' Ashley Armstrong is going to share with us how to successfully navigate the in’s and out’s of eCommerce to scale their businesses to 7-figures and beyond. In this episode, we discuss about keyword targeting, the power of media, and women in eCommerce. She specializes in navigating Amazon’s ‘hidden rules’ of engagement. After building a 7-figure physical product business, Ashley established an eCommerce consulting firm that specializes in navigating Amazon’s ‘hidden rules’ of engagement while being nominated as one of the best Amazon consultants by SellerPoll 2020. Recently she pivoted to provide a dedicated community for women to get expert advice and mentorship for every aspect of their eCommerce business. Her expertise has helped thousands of sellers properly position their product lines in order to increase sales, build a loyal customer base, and drive revenue. On average Ashley’s top clients see a 140% increase in sales in 30 days.
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Produced by Kelsey Farrar
Theme Music by Hayden Farrar
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