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Rise of the Micro-Brands. A live interview hosted by Norman Farrar AKA ”The Beard Guy”. Norm digs into current trends, the latest tips, and advice from experts in the eCommerce, Amazon FBA and online business world. Listeners will walk away with actionable tips that they can apply immediately to their business. Norm and his guests don’t give you get-rich-quick tips, they give sound advice to help you manage and grow your business.
Episodes
Monday Jun 02, 2025
Monday Jun 02, 2025
Try out Joylink here - joylink.io/?aff=lunchwithnorm
In this episode of Lunch With Norm, Erik Stomp reveals the Amazon affiliate tool that’s changing the game. Whether you’re an affiliate, creator, or seller, JoyLink helps you earn more by making link sharing easier, tracking performance in real-time, and simplifying Amazon’s confusing attribution system.
What You'll Learn:
- How Erik grew JoyLink from scratch with co-founder Aveek
- Why deep links, instant tracking, and conversion clarity matter
- How affiliates and sellers can use this tool to drive off-site traffic
- Why big creators are switching to smarter Amazon tools
Timestamps
00:00 Introduction
00:34 Amazon Affiliate Tool
01:03 Negative Reviews
02:10 Who is Erik Stomp
04:48 Amazon Traffic Boost
06:20 Amazon Launch Strategy with Affiliates
10:43 Amazon Affiliate Failures?
14:12 Amazon Creator Insights
19:12 Future Tactics for Affiliate Marketing
23:45 Conclusion
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