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Rise of the Micro-Brands. A live interview hosted by Norman Farrar AKA ”The Beard Guy”. Norm digs into current trends, the latest tips, and advice from experts in the eCommerce, Amazon FBA and online business world. Listeners will walk away with actionable tips that they can apply immediately to their business. Norm and his guests don’t give you get-rich-quick tips, they give sound advice to help you manage and grow your business.
Episodes
Tuesday Aug 09, 2022
Tuesday Aug 09, 2022
On today’s Lunch with Norm, we are joined by the Co-founders of ProductPinion, Matt Kostan and Andri Sadlak! Learn about how to improve Amazon listings with shopper insights. Find out on today's episode why sellers fail and the top 3 tests for you to implement right away. We also walk you through an innovative customer led growth strategy. Our guests grew their Amazon businesses primarily through customer led feedback. Tired of hearing how most sellers were struggling with short-term tactics, they had a vision to help Amazon sellers build real brands. They Co-founded ProductPinion - a platform for real-time Amazon customer feedback so you can build a brand the right way.
This episode is brought to you by Post Purchase Pro
Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post purchase marketing. Finally your email marketing can be actively managed by professionals with over 30 years experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset.
For more information visit https://www.postpurchasepro.com/lunch
This episode is brought to you by Startup Club
Startup Club is the largest club on Clubhouse supporting the Startup ecosystem.
Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.
For More information visit https://Startup.club
In this episode, we are joined by Matt Kostan and Andri Sadlak, co-founders of ProductPinion. Today we learn about how to utilize customer insights to help improve your Amazon brand. Matt and Andri Co-founded ProductPinion - a platform for real-time Amazon customer feedback so you can build a brand the right way.
This episode is brought to you by Startup Club, Post Purchase Pro, and HONU Worldwide.
Tuesday Aug 09, 2022
Tuesday Aug 09, 2022
On today’s Lunch with Norm, we are joined by the Co-founder of HONU Worldwide Afolabi Oyerokun! Learn about what you need to think about when considering a 3PL. Find out on today's episode if all 3PLs the same? What does it take for a 3PL to be Afolabi- approved? Also learn about what red flags should you stay away from. Our guest has been learning and developing the best logistics strategies, relationships and tactics to streamline and improve profitability for his clients for over 20 years.
This episode is brought to you by Post Purchase Pro
Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post purchase marketing. Finally your email marketing can be actively managed by professionals with over 30 years experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset.
For more information visit https://www.postpurchasepro.com/lunch
This episode is brought to you by Startup Club
Startup Club is the largest club on Clubhouse supporting the Startup ecosystem.
Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.
For More information visit https://Startup.club
In this episode, we are joined by Afolabi Oyerokun, Co-founder of HONU Worlwide. Today we learn about what it take for a 3PL to be Afolabi- approved. Learn the 3PL red flags you should stay away from. Afolabi is a regular on Lunch with Norm and loves sharing his insight with the Amazon & eCommerce community
This episode is brought to you by Startup Club, Post Purchase Pro, and HONU Worldwide.
Tuesday Aug 02, 2022
Tuesday Aug 02, 2022
On today’s Lunch with Norm, we are joined by President of Brand Together, Talal Asad! Learn about Amazon’s new way to grow your DTC store.. Buy with Prime. Find out on today's episode What is Buy With Prime, what effects will it have on the future of eCommerce, and how to get early access. Talal is an experienced Growth Hacker and eCommerce Professional with a demonstrated track record of revenue growth and history of working across multiple industries. He provides focused, intensive eCommerce consulting to get your CPG products flying off the virtual shelf. Our guest specializes in Amazon, Shopify, eCommerce Strategy, and channel diversification.
This episode is brought to you by Post Purchase Pro
Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post purchase marketing. Finally your email marketing can be actively managed by professionals with over 30 years experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset.
For more information visit https://www.postpurchasepro.com/lunch
This episode is brought to you by Startup Club
Startup Club is the largest club on Clubhouse supporting the Startup ecosystem.
Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.
For More information visit https://Startup.club
In this episode, we are joined by Talal Asad, President of Brand Together. Today we learn about Amazon’s new way to grow your DTC store.. Buy with Prime. Jeff has a passion for "tough suspensions" and a mission to help sellers get reinstated. Talal specializes in Amazon, Shopify, eCommerce Strategy, and channel diversification.
This episode is brought to you by Startup Club, Post Purchase Pro, and HONU Worldwide.
Tuesday Aug 02, 2022
Tuesday Aug 02, 2022
On today’s Lunch with Norm, we are joined by a full-stack media buyer and entrepreneur, Jeff Schick! Learn about what every Amazon seller should know about suspensions. Find out on today's episode current issues sellers are having, The resources you need to help face suspensions, and what the proper course of action when things go wrong. Jeff is a former 7 figure seller and practising attorney. He is the founding partner of JeffSchick Legal. He began selling in 2011 and has had the opportunity to help sellers of all sizes solve their complex Amazon issues. He has a passion for "tough suspensions" and a mission to help sellers get reinstated.
This episode is brought to you by Post Purchase Pro
Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post purchase marketing. Finally your email marketing can be actively managed by professionals with over 30 years experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset.
For more information visit https://www.postpurchasepro.com/lunch
This episode is brought to you by Startup Club
Startup Club is the largest club on Clubhouse supporting the Startup ecosystem.
Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.
For More information visit https://Startup.club
In this episode, we are joined by Jeff Schick , founding partner of JeffSchick Legal. Today we learn about what every Amazon seller should know about suspensions. Jeff has a passion for "tough suspensions" and a mission to help sellers get reinstated.
This episode is brought to you by Startup Club, Post Purchase Pro, and HONU Worldwide.
Tuesday Aug 02, 2022
Tuesday Aug 02, 2022
On today’s Lunch with Norm, we are joined by avid entrepreneur, Bry Shields! Learn about what happens when you turn off you Amazon PPC campaigns... on purpose. Find out on today's episode the stats from a real case study, we go over the expectations vs reality, and if Bry's experience was really worth it. Bry has built two businesses and several nonprofits. He is now focused on testing and launching products into the Amazon marketplace for three different brands he founded under a mothership called Limitless Innovations. He is committed to improving the customer experience (and the world) through a "no ceiling" mindset toward innovation and business growth.
This episode is brought to you by Post Purchase Pro
Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post purchase marketing. Finally your email marketing can be actively managed by professionals with over 30 years experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset.
For more information visit https://www.postpurchasepro.com/lunch
This episode is brought to you by Startup Club
Startup Club is the largest club on Clubhouse supporting the Startup ecosystem.
Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.
For More information visit https://Startup.club
In this episode, we are joined by Bry Shields , Founder of Limitless Innovations. Today we learn about what happens when you turn off you Amazon PPC campaigns... on purpose. Jeff has a passion for "tough suspensions" and a mission to help sellers get reinstated. Bry is committed to improving the customer experience (and the world) through a "no ceiling" mindset toward innovation and business growth.
This episode is brought to you by Startup Club, Post Purchase Pro, and HONU Worldwide.
Monday Jul 25, 2022
Monday Jul 25, 2022
On today’s Lunch With Norm, we are joined by a full-stack media buyer and entrepreneur, Maor "The Wolf" Benaim! Learn about the biggest differences between Amazon and eCom sellers. Find out on today's episode what each platform is missing from each other, and how online sellers should consider learning to be a jack-of-all-trades when selling in 2022. Maor is obsessed with continuous learning and hacking new technologies, platforms, and businesses in the pursuit of profit. Maor has a unique hybrid skill-set having started multi-million dollar businesses in affiliate marketing, agency ownership, and online brands.
This episode is brought to you by Post Purchase Pro
Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post purchase marketing. Finally your email marketing can be actively managed by professionals with over 30 years experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset.
For more information visit https://www.postpurchasepro.com/lunch
This episode is brought to you by Startup Club
Startup Club is the largest club on Clubhouse supporting the Startup ecosystem.
Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.
For More information visit https://Startup.club
In this episode, we are joined by Maor "The Wolf" Benaim, serial entrepreneur and full-stack media buyer. Today we are discussing the major differences between selling on Amazon and eCommerce and what you can learn from both sides. Maor has a unique hybrid skill-set having started multi-million dollar businesses in affiliate marketing, agency ownership, and online brands.
This episode is brought to you by Startup Club, Post Purchase Pro, and HONU Worldwide.
Monday Jul 25, 2022
Monday Jul 25, 2022
On today’s Lunch With Norm, we are joined by serial entrepreneur, Tom Wang! Learn about how Tom was able to grow his Amazon skincare business step-by-step. Find out on today's episode how Tom got his start in Amazon/eCommerce, how he was able to grow a 7 figure business in a highly competitive niche, and some of his biggest mistakes that he learned from. Tom Wang is a 3-time college drop-out turned serial entrepreneur based out of Vancouver, Canada. After many years of struggle, Tom co-founded Sdara Skincare with his girlfriend which they sold for multiple 7-figures. Today, Tom is an active investor in e-commerce brands and is also the founder of FBA Masterclass.
This episode is brought to you by Post Purchase Pro
Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post purchase marketing. Finally your email marketing can be actively managed by professionals with over 30 years experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset.
For more information visit https://www.postpurchasepro.com/lunch
This episode is brought to you by Startup Club
Startup Club is the largest club on Clubhouse supporting the Startup ecosystem.
Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.
For More information visit https://Startup.club
In this episode, we are joined by Tom Wang, Serial entrepreneur and YouTuber! Today we are discussing how Tom was able to beat out his competition in a saturated niche. Learn how Tom was able to fight off adversity and sell his brand for 7 figures. Today, Tom is an active investor in e-commerce brands and is also the founder of FBA Masterclass.
This episode is brought to you by Startup Club, Post Purchase Pro, and HONU Worldwide.
Monday Jul 25, 2022
Monday Jul 25, 2022
On today’s Lunch With Norm, Norm is here bring you the Prime Day recap for 2022. That's right, find out how our community felt about this year's Prime Day. In this episode we also talk about the 5 things you need to start doing right now to prep yourself for Q4. It might seem like it's far away.... but it's not. Start prepping your business today because time is running out. Norm is the host of the Lunch with Norm Podcast and helps online sellers with free advice every Monday, Wednesday, and Friday.
This episode is brought to you by Post Purchase Pro
Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post purchase marketing. Finally your email marketing can be actively managed by professionals with over 30 years experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset.
For more information visit https://www.postpurchasepro.com/lunch
This episode is brought to you by Startup Club
Startup Club is the largest club on Clubhouse supporting the Startup ecosystem.
Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.
For More information visit https://Startup.club
In this episode, Norm Farrar, the host of Lunch with Norm recaps Prime Day 2022 and what sellers experienced during the Amazon sales event. Also, learn the steps you need to do to prep your Amazon business for Q4 2022.
This episode is brought to you by Startup Club, Post Purchase Pro, and HONU Worldwide.
Monday Jul 18, 2022
Monday Jul 18, 2022
On today’s Lunch With Norm, we are joined by the Vice President of Witrek, Omer Dar! We are talking about sourcing products in Mexico. Find out why Mexico and more importantly, why now? Also learn the advantages and main issues of manufacturing in Mexico. Omer Dar is a serial entrepreneur with 20 years of experience in different industries ranging from biotech to experiential marketing. He has lived and worked in 4 continents and studied both in Europe and in the US.
This episode is brought to you by Post Purchase Pro
Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post purchase marketing. Finally your email marketing can be actively managed by professionals with over 30 years experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset.
For more information visit https://www.postpurchasepro.com/lunch
This episode is brought to you by Startup Club
Startup Club is the largest club on Clubhouse supporting the Startup ecosystem.
Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.
For More information visit https://Startup.club
In this episode, we are joined by Omer Dar the VP of Witrek! Today we are discussing why Amazon sellers may want to consider sourcing products in Mexico. Omer focuses on helping companies manufacture their goods in Mexico from A to Z, making sure the process is as transparent, cost-effective, and easy as it can be.
This episode is brought to you by Startup Club, Post Purchase Pro, and HONU Worldwide.
Monday Jul 18, 2022
Monday Jul 18, 2022
On today’s Lunch With Norm, we are joined by the Co-Founder of Voltage DM, Neil Twa! We are talking about something a little, well controversial... Turning off your Amazon PPC campaigns on purpose! Find out on today's episode how to setup a launch strategy that ends with you turning off PPC. Also, learn what the number one metric that allows for this event to occur. Neil has been launching, operating, and growing private label e-commerce businesses for the last 9 years. As of today, he and his clients have sold over $100 million+ in physical products primarily through the Amazon FBA sales channel.
This episode is brought to you by Post Purchase Pro
Post Purchase PRO specializes in helping Amazon sellers create more sales, ranking, and reviews through post purchase marketing. Finally your email marketing can be actively managed by professionals with over 30 years experience so you can focus on running your business. Increase repeat purchases, drive better organic search term ranking, get more reviews, and build a real asset.
For more information visit https://www.postpurchasepro.com/lunch
This episode is brought to you by Startup Club
Startup Club is the largest club on Clubhouse supporting the Startup ecosystem.
Startup Club offers an exciting sense of belonging to established and aspiring entrepreneurs, startup businesses, and companies wanting to Learn, Connect, and Grow. Join us for conversations with founders, entrepreneurs, angel investors, venture capitalists, subject matter experts, and more.
For More information visit https://Startup.club
In this episode, we are joined by Neil Twa the Co-Founder of Voltage DM! Today we are discussing how to setup a launch strategy that ends with turning off you PPC campaigns! Neil shares his blueprint for how to build an online business that can generate a passive “almost automated” six-figure income in just 12 to 18 months, while setting up the business for potentially millions in sales within 18-24 months.
This episode is brought to you by Startup Club, Post Purchase Pro, and HONU Worldwide.